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FIRST WORD
Print Advertising Campaign
First Word is a speech therapy clinic that is locally owned and operated. Their primary focus was to establish their presence and increase awareness of their business within the region.
I developed a campaign to effectively promote their message within the local community. The focus of the campaign was to highlight their specialization in providing speech therapy for children. Leveraging their current slogan “Because every child deserves a voice,” I strategically positioned them as experts in the field.
I created advertisements of different sizes tailored for a variety of print publications. I opted for a serif font called “Kreon” to compliment their logo.
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